A book a week I heave a sigh; That Slogan's peremptory cry I will not hear, I will not heed. How can They say that I should need The book They bid me weekly buy? But Slogans change, as days go by; My Psyche listens, fluttering shy, To newer message "Come and ReadA book a week." To read! to read! O wings that fly O'er sun-kissed lands, through clouded sky That bear us on where Great ones lead! I too must follow, so I plead For magic wings. I'll read (or try) A book a week! . Alexander Ireland
About This Quote

Book a week is a very old slogan. Well known since the 19th century, this slogan means to read a book every week. This was a very common slogan for reading books, newspapers and magazines in the past. In the 19th century, people used to drink tea and water from the same cup of tea, but after they started drinking coffee, they needed their own cup of tea every day.

So that's why they started using this slogan 'Book A Week'. They wanted to read a book of course but they also wanted their own cup of tea or coffee everyday.

Source: The Booklovers Enchiridion: Thoughts On The Solace And Companionship Of Books

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  1. A book a week I heave a sigh; That Slogan's peremptory cry I will not hear, I will not heed. How can They say that I should need The book They bid me weekly buy? But Slogans change, as days go by; My Psyche listens,...

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